I redesigned the East Midland Chamber of Commerce brand, this needed to follow the same theme and style as the main British Chambers of Commerce brand, merging the flower icon and the same font into the new logo. The client’s intention was to establish a brand that combined Derbyshire, Nottinghamshire and Leicestershire equally, and I proposed that each area should be represented by their counties flag colour. I then went onto design the brand guidelines and applied this to all marketing material.
